Apparently this has been around for a few weeks but I only just saw it come on tv when I was at the gym and could not believe this was a real commercial?? except it is
it’s the most misogynistic commercial I’ve seen in a long time. To be fair, I only watch tv for Castle, so I probably get specific ads. But still!
It’s his wife or girlfriend and he flips a total shit over using her vag-product (which they’re trying to… sell?? by making it seem like cooties??). Like apparently vaginas are so girly — even though this is a product used for his own lover?? — that he has to dash about the homeplace doing the most masculine tasks he can handle. Karate chop some wood!! Eat raw eggs!!! Ruin your dental fillings by pulling a car with your teeth!!!
It ends with the girlfriend or wife saying “that was close” and maybe we’re supposed to identify with her like "l o l men, always thinking we have cooties" as if we’re all going to have a good eye-roll together over this
but omg why would you ever sell a product this way it grosses me out. As if people aren’t weird enough about vaginas and all that already, you have to showcase a man getting weirded out by dressed-up soap
like if you want to stick to gender roles, go ahead, but don’t reinforce in a national ad campaign that not only should men be afraid of the feminine, but that we should expect them to react negatively to it (for the sake of selling a largely unnecessary product that can actually cause potentially dangerous infections in many women…..)
and like obviously I wouldn’t expect an outdated company to make the connection that this concept of body parts corresponding to “femininity” or “masculinity” isn’t really in keeping with how many people understand their body parts, but there’s that too
Also, fun fact: being nice to someone you hate does NOT make you two faced
it makes you a mature adult who knows when to pick their battles and when to just let it go and tolerate someone for their shitty personality.
if you think otherwise grow up
SO MANY PEOPLE TO SHOW THIS TO IT ACTUALLY HURTS ME
Oh—you wouldn’t date a girl who’s ever been a stripper?
In that case, I wouldn’t date a guy who’s ever been to a strip club.
Oh—you wouldn’t date a girl who’s ever done porn?
In that case, I wouldn’t date a guy who’s ever watched porn.
You’re the reason we exist.
You’re the demand to our supply.
If you disdain sex workers, don’t you dare consume our labor.
As they say in the industry, “People jack off with the left hand and point with the right.”